Get the Look: Summer Nights
Welcome our newest Highlighter, Rosegold. Back by popular demand, we are making it a permanent member of the Alima Pure family. Read on to get a Ro...
Read more30% off SALE with the code: BFCM24
Alima Pure is celebrating our 14th birthday! This month, we are celebrating all the things that make us Alima Pure. First up, we are so excited to ...
Read moreIf you've ever written an email to our Customer Care team or read the Alima Pure blog, then you've probably already met Grace. She is our team Cont...
Read moreWren & Wild offers a vast assortment of natural, environmentally sustainable, and cruelty-free beauty products. We were so excited to get the c...
Read moreNow that you had a chance to stock up on foundation, we wanted to give you a chance to save on foundation's bestie, our brushes...
Read moreIt's that time of year again! From July 9th through July 24th, our Semi-Annual Foundation Sale is back! Our Satin Matte Foundation, Liquid Silk Fou...
Read moreBetween packing orders and boxing products, we were able to catch up with Analise, one of our fulfillment specialists.
Read moreSummer days can mean runaway makeup. Not anymore! Our primers will help your makeup stay in place in the face of long days, humidity, and high temp...
Read moreWe are so excited that all three of our Natural Definition Brow Pencils are back in stock, along with our new Spoolie. Brows are big right now, and...
Read moreToday we have a special guest: registered dietician and co-founder of Alavita, Anna Bohnengel is taking over the Alima Pure blog.
Read moreWe are so happy to tell you that our little brow pencil band is back together again. Welcome back Blonde!
Read moreHere in Portland, we are lucky enough to have a beach, a desert, and a mountain all within a few hours drive. We're linking easy recipes to...
Read moreWe're hoping to lighten up your suitcases with these 5 makeup essentials that will make packing for your summer trips easy breezy.
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