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Alima Pure cosmetics are crafted from minimal ingredients for maximum impact.

Designed for the modern woman, our cosmetics are luxurious, high-performance, and made from pure, natural ingredients. We seek to redefine makeup as an empowering tool of self-expression through our diverse range of foundation shades and inspiring colors. We believe that your makeup should be able to do many things at once, just like you.
Our Favorite Refillable and Reusable Products

Our Favorite Refillable and Reusable Products

To reduce the amount of plastic we put into the world, our Pressed Foundation, Cream Concealer, and Pressed Eyeshadows are designed to be refilled when the product runs out. The compacts feature magnetic pans that make it easy for you to swap in a new Pressed Eyeshadow or Pressed Foundation pan.

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Earth Reads

Earth Reads

This Earth Month, we’re taking a look at a few books and poems that inspire us to go outside and appreciate the world at our fingertips. These six reads promise to teach you the ways trees communicate, share fun recipes to make on camping trips, and explain why being in nature just makes us feel so good.

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Earth Day

Earth Day

On the 48th anniversary of Earth Day, it's more important than ever to show love to our environment. We are big believers in thinking globally while acting locally, so we thought we'd share a bit about what we're doing here in Portland to care for the earth, and how you can be involved.

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