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Alima Pure cosmetics are crafted from minimal ingredients for maximum impact.

Designed for the modern woman, our cosmetics are luxurious, high-performance, and made from pure, natural ingredients. We seek to redefine makeup as an empowering tool of self-expression through our diverse range of foundation shades and inspiring colors. We believe that your makeup should be able to do many things at once, just like you.
Your Pressed Eyeshadow Shade, According to Your July Horoscope

Your Pressed Eyeshadow Shade, According to Your July Horoscope

Find out summer Pressed Eyeshadow recommendation based on your July Horoscope. What's your sign?

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Our Go-To Summer Eyeshadow Looks

Our Go-To Summer Eyeshadow Looks

With a few shades of Pressed Eyeshadow and Eye Primer, you can create plenty of looks that are equally interesting and flattering. These are our go-to summer eye makeup looks...

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3-Step Summer Skin

3-Step Summer Skin

The key to owning no-makeup makeup in the summertime is to emphasize balance. Combining a primer...

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