Our Foundation Formulas Explained

It's that time of year again! From July 9th through July 23rd, our semi-annual foundation sale is back! Our Satin Matte Foundation, Pressed Foundation (and refills), Liquid Silk Foundation, and our Cream Concealer (and refills) are all 20% with code FACEFIRST.

Satin Matte Foundation

Our bestselling product is loved for its 4 pure mineral ingredients and silky texture. We recommend this formula for all of our customers with sensitive or acne-prone skin. It is designed to be buildable and when layered our Satin Matte Foundation will take you from a sheer look to full coverage. Satin Matte Foundation makes it easy to achieve smooth, natural-looking coverage, no matter what’s going on with your skin. With 45 shades available in 5 distinct undertones, we’re confident we can help you find your best match ever.


Pressed Foundation with Rosehip Antioxidant Complex


Our Pressed Foundation is a lightweight pressed mineral powder with a velvety, matte finish. It comes in a refillable compact and the included sponge makes this formula quick and easy for on-the-go application. A favorite for those with normal to combination skin, Pressed Foundation with Rosehip Antioxidant Complex is packed with skin-healthy ingredients. Silky rice and mica powders provide smooth, buildable coverage. Rosehip oil restores and heals skin while promoting elasticity. Aloe leaf extract helps to neutralize redness and discoloration to help balance skin. Evening primrose oil moisturizes for even coverage.

Liquid Silk Foundation

For sheer, moisturized, and slightly dewy skin, Liquid Silk Foundation is your go-to. It’s designed for seamless, natural-looking coverage just where you want it, with a light finish everywhere else. Hyaluronic acid delivers deep hydration, argan oil repairs and refines the texture of your skin, and clary sage water calms inflammation for an end result that looks like your natural skin on an especially glowy day. Some customers love to set Liquid Silk Foundation with Satin Matte Foundation for our fullest coverage offering.

 Cream Concealer

Add extra coverage to dark circles, redness, or hyperpigmentation with Cream Concealer. The warmth of your skin blends the formula for natural-looking coverage. Some of our staffers even like to warm up their Cream Concealer by keeping it in their pockets for a few minutes pre-application. Our Liquid Silk Foundation and Cream Concealer come in 10 matching shades making them an obvious pair for consistent coverage, but our refillable Cream Concealer pairs well with any of our 3 foundations, as long as it is applied first!


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