Ask an Artist: Velvet Lipstick

Alima Pure Velvet Lipsticks


Does Velvet Lipstick have a true matte finish?

Artist Answer: Great question! We describe our Velvet Lipsticks as having a semi-matte finish. Velvet Lipstick is not shimmery, frosty, or super glossy but because of all the hydrating oils it contains, it has a moisturizing, creamy finish that is classified as semi-matte.


Would you describe the 4 shades?

Artist Answer: Yes!

Iris is a warm, terracotta.

Lucy is light, peachy nude.

Odessa is a cheerful, petal pink.

Olivia is a vibrant, poppy red.


Will you be coming out with more colors?

Artist Answer: That is the plan! We are debuting our Velvet Lipstick with 4 shades, but keep an eye on our newsletter and social media channels to find out when more shades become available.

Alima Pure Lipstick


Do I need to prep my lips beforehand?

Artist Answer: It is always helpful to apply Velvet Lipstick to moisturized lips, but you don’t need to do any special prep work aside from staying on your lip balm game and maybe the occasional lip scrub if you're feeling ambitious. Our Velvet Lipstick is designed to glide on easily and give your lips a dose of moisture.

Alima Pure Velvet Lipstick


What are some of the standout ingredients?

Artist Answer: We are pleased with the ingredients in our Velvet Lipstick. Some of our faves include sea buckthorn oil - which is rich in Omega 7, avocado oil which naturally contains amino acid proteins and vitamins A, D, E for hydrated, healthy lips and squalane, a hydration superstar that acts as a natural barrier to keep lips soft and supple. We have also included bamboo stem extract which contains a wealth of natural silica to helps keep lips healthy and protected and antioxidant-rich elderberry fruit extract.

Alima Pure Velvet Lipstick


What is Velvet Lipstick formulated without?

Artist Answer: Our Velvet Lipstick is formulated without gluten, parabens, fragrance, artificial preservatives, castor oil, sulfates, phthalates, dimethicone, petroleum, talc, bismuth oxychloride, and nanoparticles.


You can learn more about our Velvet Lipsticks in this post.