Ingredient Spotlight: Liquid Silk Foundation and Cream Concealer
Hyaluronic Acid
Hyaluronic acid is getting all kinds of street cred at the moment for its deep, powerful hydration benefits. It keeps your skin moisturized while it boosts your natural collagen production. It binds and attracts to water, and can hold up to 1000 times its weight in water. It's a naturally found in our tissue, and it's critical to our hydration. We lose it naturally as we age.
Argan Oil
Argan is a lightweight, easily absorbed oil that nourishes, moisturizes, and promotes the skin’s healing. It’s been used throughout history to treat skin infections, rashes and bug bites. Its healing powers come from rich antioxidants, omega-6 fatty acids, Vitamin A and Vitamin E. It helps to calm inflammation in the skin while it moisturizes.
Glycerin
Glycerin is a colorless, odorless liquid--ours is derived from coconuts. Its used as a humectant, and it has hygroscopic properties that help it absorb water from the air. It’s used to promote soft, smooth, moisturized skin. It makes Liquid Silk Foundation especially beneficial for those in dry climates.
Clary Sage Water
It’s been used for medicinal purposes throughout history. It calms your skin with gentle astringent properties to strengthen and promote a clear tone and texture. It’s also antibacterial, antiseptic, and rich in antioxidants that promote a firm, youthful complexion. Linalyl acetate, a balancing anti-inflammatory phytochemical, is also abundant in clary sage water.
Avocado Oil
Avocado oil is rich in sterolin, which promotes moisturized, soft, even-toned skin. Avocado oil is packed with antioxidants to help heal sun damage and to promote collagen production. It’s rich in omega-3 fatty acids, and its anti-inflammatory properties are especially beneficial for those with dry skin.
Shea Butter
Shea butter provides instant occlusive hydration that protects and heals skin by sealing in moisture. It’s rich in vitamin A and E, and contains essential fatty acids. Its emollient properties help to soften and moisturize sensitive or dry skin.
Tocopherol
Tocopherol is a form of Vitamin E derived from sunflower oil. It’s an antioxidant that helps to promote an even skin tone, and help restore your skin’s resiliency.
Beeswax
Beeswax has been used in cosmetics since ancient Egypt. It’s breathable and antimicrobial, which allows your skin to heal even with its protective covering. It’s also smooth and blendable, keeping your concealer coverage discreet while it moves with and melts into your skin.