Alima Pure Blog

Happy Black Friday!

Happy Black Friday!

We hope you are cozied up with some fuzzy slippers, something warm to sip on, and a plate of leftovers. Maybe you were up doorbusting...

Introducing: Natural Definition Brow Pencil

Introducing our new Natural Definition Brow Pencil, you may easily define your natural shape with our three easy...

Spotlight: Natural Definition Eye Pencils

One of our favorite things in a product is versatility. If you can do at least three different things with one item we're sold! And...

How To Find Your Pressed Foundation Shade

We've received many questions about which shade of Pressed Foundation with Rosehip Antioxidant Complex...

Find Your Match with Pressed Foundation

We've been blown away by the response to the release of our Pressed Foundation with Rosehip Antioxidant Complex...

Our Makeover

How can we improve the Alima Pure experience? This is the question we’ve asked ourselves every day since we opened our doors. Recently...

Letter From The Founder

Today is a special day for Alima Pure. For the last year we have been refining our vision and today we bring that new vision to you...

Mindfulness: A Practice

Last week I received a phone call from a friend who had just walked out of a disappointing yoga class, more frustrated than when she stepped onto h...

Link Love: Blue Moon Edition

A town in Mexico was united through community and artistic expression in the most inspiring demonstration of what happens when we work together, in...

Six Simple Steps for Healthy Summer Skin

Limiting sun exposure is difficult to do in the summer, especially with all of the activities that accompany the season...

DIY Tinted Moisturizer

If you prefer a more sheer coverage while still wishing to enhance your natural skin tone, a tinted moisturizer is just the trick. It’s easy with t...