The Semi-Annual Foundation Sale

Alima Pure Foundation Sale

Our Semi-Annual Foundation Sale is here! This year for the first time ever, we’re expanding our foundation sale to include all of our foundation formulas. That means 20% off Satin Matte Foundation, Pressed Foundation with Rosehip Antioxidant Complex ( and refills!), Liquid Silk Foundation, and Cream Concealer ( refills too!). To sweet things even further, we’re offering free shipping on all domestic orders. You can find more sale details here.

If you’re still searching for your best match ever, or you’re hoping to find a new favorite, with three thoughtfully designed formulas, we have something for everyone. Each foundation is formulated to work on its own or in tandem. They layer easily, for varying levels of buildable coverage to suit your needs and preferences.


Loose Powder Mineral Foundation - Alima Pure Satin Matte Foundation

Our #1 best seller is beloved for its 4 pure mineral ingredients, silky texture, comprehensive shade range, and buildable coverage. Satin Matte Foundation makes it easy to achieve smooth, natural-looking coverage, no matter what’s going on with your skin. With 45 shades available in 5 different undertones, we’re confident we can help you find your best match ever.


Pressed Natural Mineral Foundation - Alima Pure Pressed Foundation with Rosehip Antioxidant Complex

Pressed Foundation is lightweight pressed mineral powder with a velvety, matte finish in a refillable compact. It’s perfect for everyday wear and easy on-the-go touch ups. A favorite for those with normal to combination skin, Pressed Foundation with Rosehip Antioxidant Complex is packed with beneficial ingredients. Silky rice and mica powders provide smooth, buildable coverage. Rosehip oil restores and heals skin while promoting elasticity. Aloe leaf neutralizes redness and discoloration for balanced skin. Evening Primrose Oil moisturizes for even creaseless coverage.


Natural Liquid Foundation - Alima Pure Liquid Silk Foundation

For sheer, well-moisturized, slightly dewy skin, Liquid Silk Foundation is a dream come true. It’s designed to pair perfectly with our refillable Cream Concealer (also on sale right now!) for seamless, natural-looking coverage just where you want it, with a minimalist finish everywhere else. Hyaluronic acid delivers deep hydration, argan oil repairs and refines the texture of your skin, and clary sage water calms inflammation for an end result that looks like your skin at its very best.

The Semi-Annual Foundation Sale ends 1/30/17 at midnight PST.

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