
November 2008
Alima’s Tigereye Luminous Shimmer Eyeshadow is one of Body + Soul’s favorite things.

October 2008
This gorgeous new online fashion magazine features Alima Pure on models from cover to cover. See more >>

October 2008
Natural Solutions Beauty with a Conscience Awards
Best Foundation: Alima Pure Satin Matte Foundation
Best Blush: Alima Pure Satin Matte Blush


July/August 2008
Natural Beauty: Our Picks
“Alima Pure Satin Matte Eyeliner doesn’t run … ever”

May 2008
Pocket Toxicologist
[Alima Pure's] take-along guide to the top 10 toxic offenders in beauty products.
(It’s available for download at the bottom of this page.)

April 2008
“Pour un teint zero default”
(for a flawless complexion)
Alima Pure Satin Matte Foundation selected as the best ‘natural’ foundation from a field of 11 top international brands!

February 2008
My green life: the nice know-it-all
Jen Boulden
“Doing a TV spot today means wearing makeup: finishing powder (alimapure.com).”

January 2008
2008 hot list of fresh voices - “We like cruelty-free Alima (alimapure.com)”

August 2007
Everything you want and need to know about today’s fastest-growing makeup trend.
by Jessica Saslow

July 2007

June 2007

April 2007
“One Portland darling who has their finger on the pulse of the beauty industry while doing their part for the community is Alima Cosmetics (alimapure.com).”

Winter 2006
Nature’s Best Mineral Makeup

Flirting with Eye Makeup: a Trio of Trends
By Joanne Eglash
Glee Contributor
Updated: Monday, October 23, 2006
Pale, yet perky shimmering shades. Alima (www.alimapure.com) features eye shadows and liners with glorious names like Dream (picture a perfect pot of creamy pink with a touch of gold), Oasis (the color of a summer field dabbled with golden sunlight) and Aubergine (a vibrant purple that brings out your eyes’ truest colors).

September 2006
The Best Body Shimmers!
“DivaVillage.com has put together the best body shimmers on the market so you’ll shine on your night out!” Read more>>

August 2006
Kate O’Brien - Woman to Watch

July 2006
Going the Extra Mile: Eyeliners that Are Easy to Use and hard to Rub Off
By Kendra Weinisch
“Alima Cosmetics may well be the find of the day. The collection of mineral eye makeup uses mica to add sparkle to “pure and simple” loose powders with ingredient lists that are shorter than Paris Hilton’s skirts. The cruelty-free items are easy to apply and boast tremendous longevity.” Read more>>

July/August 2006
Health / Summer Beauty Special
By Jordana Brown
Simply Mineral
“Alima Cosmetics makes pure mineral makeups (think everything from matte foundation, shimmer powder and bronzer to eyeliner and lipbalm) and donates 5% of profits to organizations that promote the health and well-being of women.” Read more>>

June 13, 2006
Is there really no such thing as natural beauty?
“Alima Pearluster Eyeshadow - silky and luminous” Read more>>

June 13, 2006
Natural Beauty
“With a percentage of profits donated to women’s causes, Alima Cosmetics helps people look and feel good.”

May 24, 2006
“From the lipbalm to the Satin Matte Foundation, the entire line is highly recommended!” Read more>>>

Organically Romantic
By Mary Jo Matsumoto
“For a pretty natural flush on your lips (think tinted lip balm) try Alima’s latest pretty colors.”

April 2006
By Jill Spitznass
Powder to the People
“The Portland-based line beautifully blends sophisticated colors with ultra-pure ingredients for even the most sensitive beauty.”

April 2006
Product spotlight: Alima Cosmetics
By Mary Jo Matsumoto
“Alima has since perfected a line of eye shadows, powders, blushes and lip colors. O’Brien buys the same mineral pigments from pharmaceutical companies that many major make-up lines use, and the bases are rigidly regulated by the U.S. Food and Drug Administration. But she eschews chemical binders, fillers and preservatives that add a chemical and heavy metal component when applied to skin.” Read more>>

February 7, 2006
Super natural Beauty
By Lisa Armstrong
“Alima offers four different kinds of Mica Eyeshadow ($8.50 each), from luminous shimmer to satin matte. Each comes in a wide range of colors and can be used wet or dry.”

February 2006
If you love mineral makeup here’s a new one to try
By Heather
“When you try this foundation in one of Alima’s 41 shades, I swear, you can’t believe that it looks so good for such an amazing price. Kate has blended shades for every skin tone in cool, neutral and warm choices, so I can’t imagine not finding the right color for your skin…” Read more>>

January 27, 2006
Do you feel like a natural woman?
“Alima is an amazing woman-owned Portland company that dabbles in beauty, naturally. Alima founder and product designer, Kate O’Brien, started Alima in 2004 and has created a line of more than 200 products made from ultra-pure, micro-fine minerals.” Read more>>

Saturday, January 21, 2006
Mineral Makeovers
By Vivian McInerny
“Joining Portland’s indie scene: boutique makeup companies that fill a niche market for pure products and services” Read more>>

January 2006
Alima Cosmetics recommended as one of eight companies which “help make up the new face of natural and safe beauty products.” Read more>>