Our Ingredients

Pure and simple ingredients

We love it when our customers want to learn more about what they're putting on their skin. Here you'll find the complete ingredient list for everything we make. Pure, simple, good stuff!  

No parabens, sulfates, synthetic dyes, phthalates, dimethicone, petroleum, talc, bismuth oxychloride, or nanoparticles. Our products are never tested on animals.

All natural, pure minerals from nature. That's all you're going to find in Alima Pure cosmetics.  No toxins, no irritants, no preservatives, just pure beauty.

How can we offer something so pure and rich in color when others can't? Because our minerals are not only the finest grade, they're specially processed to provide rich, deep pigment, opacity and shimmer - just as they are.  The result is a wonderful light, silky feeling and long-lasting wear that lets your true beauty shine through.

Don't just take our word for it. We sought the most rigorous certification for purity in the world and passed with beautiful, natural flying colors. The prestigious European BDIH "Certified Natural Cosmetics Seal" means you can trust that what you're putting on your skin is all natural and nothing more. A badge of honor for companies that care, BDIH verifies our commitment to pure, safe, cruelty-free and environmentally friendly ingredients produced and packaged in an environmentally and socially responsible manner.

Here's why it matters. Sadly, in the U.S., neither the Food and Drug Administration nor the beauty industry can agree on a definition of "natural." Companies can use it to mean anything - or nothing. That wasn't good enough for us. The rigorous BDIH guidelines go beyond the European Union Cosmetics Directive, which has currently banned more than 1000 chemicals considered unsafe for the use in cosmetics. In contrast, the FDA has banned 10.

Face, Cheeks, Eyes
Lip Tints

Organic Theobroma Cacao (Cocoa Seed) Butter, Organic Carthamus Tinctorius (Safflower) Seed Oil, Organic Ricinius Communis (Castor) Seed Oil, Organic Beeswax, Organic Olea Europaea (Olive) Fruit Oil, Organic Camellia Sinensis (White Tea) Oil, Candelilla Wax, Organic Cocos Nucifera (Coconut) Oil, Organic Cucurbita Pepo (Pumpkin Seed) Oil, Organic Punica Granatum Linn (Pomegranate Seed) Oil, Organic Simmondsia Chinensis (Jojoba) Oil, Tocopherol, Vanilla Planifola Essential Oil, Organic Punica Granatum Linn (Pomegranate Seed) Extract.  May contain [+/-]: Mica, Titanium Dioxide, Iron Oxides.

Natural Definition Mascara

Aqua, Hydrolyzed Jojoba Esters, Lanolin, Stearic Acid, Cera Alba, Euphorbia Cerifera, Sodium Carboxyethylsilanetriol, Cetyl Alcohol, Propanediol, Sodium Hydroxide, Acrylates/ Octylacrylamide Copolymer, Ozokerite, Glycerin, Panthenol, Biotinoyl Tripeptide-1, Copernicia Cerifera, Glyceryl Caprylate, Glyceryl Undecylenate. May Contain [+/-]: Mica, Titanium Dioxide, Iron Oxides.

Natural Definition Eye Pencil

Hydrogenated Jojoba Oil, Caprylic/Capric Triglyceride, Limnanthes Alba (Meadowfoam) Seed Oil, Hydrogenated Cottonseed Oil, Mangnifera Indica (Mango) Seed Oil, Mica, Euphorbia Cerifera (Candelilla) Cera, Glyceryl Caprylate, Copernicia Cerifera (Carnauba) Cera, Macadamia Ternifolia Seed Oil, Tocopherol, Chamomilla Recutita (Matricaria) Flower Extract, Ascorbyl Palmitate [+/-] Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499).

Velvet Lipstick

Ricinus Communis Seed Oil (Castor Seed), Helianthus Annuus Seed Oil (Sunflower), Euphorbia Cerifera Wax (Candelilla), Jojoba Esters, Butyrospermum Parkii Butter (Shea Butter), Cocos Nucifera Oil (Coconut), Hydrogenated Castor Oil, Copernicia Cerifera Wax (Carnauba), Beeswax, Sesamum Indicum Seed Oil (Sesame), Theobroma Cacao Seed Butter (Cocoa Butter), Cetyl Alcohol, Tocopherol, Tocopheryl Acetate, Ethyl Vanillin, Glycine Soja Oil (Soy) [+/-] Titanium Dioxide (Ci 77891), Iron Oxide (Ci 77491), Iron Oxide (Ci77492), Iron Oxide (Ci 77499), Mica (Ci77019), Ultramarines (Ci 77007), Tin Oxide (Ci 77861). *contains carmine