Get the Look: Emma Stone at the Met Ball

Posted on May 07, 2014 by Alyson Hancock | 0 Comments

Emma Stone always looks naturally gorgeous but she really outdid herself at this year’s Met Ball with an effortless sun-kissed makeup look. Enjoy our “get the look” step-by-step on how to achieve this radiant photo-ready red carpet look.

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1.  Apply your shade of Satin Matte Foundation (Emma is a Warm 1) with a #25 Brush to freshly moisturized skin. For this look, try for sheer coverage by blending your Satin Matte Foundation more than usual (buffing with a tissue can be really helpful here).

2. With your #3 Concealer Brush use the same Satin Matte Foundation  to cover any imperfections on the face and blend outward.

3. Next use a #23 Kitten Brush to lightly dust Olympia Radiant Finishing Powder over your face to set your foundation and to create subtle radiance.

4. Pop Melon Satin Matte Blush onto the apples of the cheeks, and then blend to the hairline with your #23 Kitten Brush (with the leftover Olympia Radiant Powder on the bristles). This creates a gentle terracotta glowing blush.

5.  For more even more radiance use the same #23 Kitten Brush and brush Dolce Highlighter over the tops of the cheekbones, down the bridge of the nose, and right onto the cupid’s bow.

6. Prep the eyes with a wash of Silk Pearluster Eyeshadow over the lids and up to the brow bone using a #39 Large Eyeshadow Brush.

7. Next, use a #36 Pointed Crease Brush to apply Toffee Pearluster Eyeshadow onto the lower lid and sweep upwards into the crease, blending outward to create warm drama.

8. With the #33 Angle Liner Brush line the upper and bottom lashes with Paparazzi Luminous Shimmer Eyeliner smudging as you go to create extra shadow and softness.

9. Finish the eyes by curling the lashes and applying two coats of Natural Definition Mascara in black to both the top and bottom lashes.

10. Finally, finish the look with two coats of Lotus Lip Tint - it’s the perfect raspberry pink shade to compliment this effortlessly glam look. Have fun!

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Posted in Alima Makeup, Alima Makeup Brushes and Tools, Alima News and Info, Alima Pure, Concealer Brush, Dolce, General, Get the Look, Highlighter, Kitten Brush, Lotus Lip Tint, Makeup Glow, mineral eyeshadow, mineral makeup techniques, mineral makeup tips, Natural Definition Mascara, natural eyeshadow, natural makeup, Olympia, Paparrazzi, Pearluster, Radiant Finishing Powder, Satin Matte Foundation, Silk, Toffee, Warm 1

Introducing Orchid Limited Edition Eyeshadow

Posted on February 18, 2014 by Clarissa | 0 Comments

Orchid is a modern and versatile shade that enlivens the skin for both cool and warm undertones. This semi-matte pearluster shadow is a soft shimmering fuchsia—the perfect hue for different makeup looks and complementary to many hair, eye and skin tones. Orchid also pairs well with shades of lavender and pink, such as the featured the mineral blushes and mineral eyeshadows in our In Bloom makeup trios.

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Posted in Alima Makeup, Alima News, Alima News and Info, Color Crave, Color Story, General, In Bloom, Makeup Collection, Makeup Sets, mineral eyeshadow, mineral makeup, New Product, Orchid, Pantone, Radiant Orchid, Spring, Spring Collection, staff favorites, Winter Collection

Alima + Fetch = Love is In Bloom Giveaway

Posted on February 11, 2014 by Clarissa | 0 Comments

Some things are just meant to be together! Alima Pure has teamed up with the fetching folks at Fetch Eyewear to offer this exclusive giveaway just in time for Valentine’s Day.

In our quest to find the #PerfectMatch, we fell in love with these sunglasses from one of our local pals here in Portland. Fetch Lee Suns featured a striking teardrop shape, with a delicate acetate edging. The Rose Garden color-way is the perfect complement to our In Bloom Collection—ushering in flowers and warmer weather in anticipation for spring.

One lucky winner will get a prize package that includes the following:

  • Fetch Lee Suns in Rose Garden
  • In Bloom Collection of choice (Lily or Zinnia)
  • Natural Definition Mascara in Black
  • Lip Tint in Sweet Pea

To enter the giveaway, you simply need to:

  1. “Like” Alima Pure on Facebook at www.facebook.com/alimapure.
  2. Enter your name, email address and choice of Lily or Zinnia makeup trios in the entry form hosted by Woobox, on Facebook under the “Love Is In Bloom” tab or at this link.
  3. Cross your fingers and hope for the best!

The contest starts today and ends on Friday, February 14 at 11:59 PM PT.* One lucky winner will be randomly drawn and announced on Monday, February 17.

*Please pardon us while we cover our bases. LOVE IS IN BLOOM GIVEAWAY is sponsored by Alima Cosmetics, Inc. in Portland, Oregon. No purchase necessary. Open to residents of the U.S. and District of Columbia only. Users must be at least 18 years old. One entry per email address. One bonus entry awarded per Facebook friend that enters after entrant.

Giveaway runs through Friday, February 14, 2014 at 11:59 PM PST. One winner will be chosen at random on Monday, February 17 and will receive the prize package, which includes: One (1) pair of Fetch Lee Suns in Rose Garden, one (1) In Bloom Collection of choice (Lily or Zinnia), one (1) Natural Definition Mascara in Black and one (1) Lip Tint in Sweet Pea. Prize package valued at $155 USD retail price, excluding tax and shipping charges. Promotion details are subject to change without notice. Alima Cosmetics, Inc. reserves the right to substitute prize of equal or greater value.

By entering the LOVE IS IN BLOOM GIVEAWAY, entrants accept and agree to these rules and the decisions of Alima Cosmetics, Inc., which shall be final. Alima Cosmetics, Inc. may use winner’s name for promotional purposes (including posting first name and last initial on the Facebook page and/or website) for no additional compensation, except where prohibited. Prizewinner will be announced on our Facebook Page (http://www.facebook.com/alimapure) and Pure Alima Blog (http://www.alimapure.com/blogs/pure-alima-blog) after prize award. This offer may not be published elsewhere without the written permission of Alima Cosmetics, Inc.

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Posted in Alima Makeup, Alima News, Alima News and Info, behind the scenes, General, Giveaways, Link Love, Local Events, Promotions, Special Sets, valentine, valentines day

20% Off Luminous Shimmer Eyeliner - This Week Only!

Posted on February 04, 2014 by Clarissa Fong | 0 Comments

We want your eyes to shimmer and shine…just like you! Luckily for you, our mineral eyeliners are on sale this week for 20% off, or $10 each! Click to see the list of colors, or visit our weekly makeup sales online for new and exciting deals and promotions.

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Posted in Alima Makeup, Alima News, Alima News and Info, Deal of the week, Eyeliner, General, Mineral Eyeliner, mineral makeup, natural makeup, Promotions, Sales, Tips & Tricks

Thank You for B-ing the Change by Choosing Alima Pure

Posted on January 30, 2014 by Clarissa Fong | 0 Comments

As a B Corp certified organization, Alima Pure is pleased to support the B the Change campaign, a global movement to celebrate and reward people using business as for good this month!

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    Posted in Alima News, Alima News and Info, behind the scenes, General, Link Love, Local Events, mineral makeup, natural makeup, Staff Favorites

    LAST CHANCE: 20% off Foundation Sale Ends Jan. 27th

    Posted on January 21, 2014 by Clarissa Fong | 0 Comments

    Not sure about your foundation shade? For some inspiration, we surveyed the office to see which foundation colors were a perfect match for our Alima employees. Here’s just a sampling of our team and their foundation matches.

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    Posted in Alima Makeup, Alima News, Alima News and Info, behind the scenes, Deal of the week, General, mineral foundation, mineral makeup, Promotions, Sales, Staff Favorites

    Introducing the In Bloom Collection – Winter 2014 Makeup Sets

    Posted on January 07, 2014 by Terresa Clark | 0 Comments

    Alima Pure introduces the In Bloom Collection to help satisfy the need for beautiful blossoms during the wintertime. The collection features two beautiful new Luminous Shimmer Blush shades that will soon be joining our permanent line-up, but are available now as makeup trio sets paired with two gorgeous complementary eyeshadows.

    Lily Makeup Trio

    Zinnia Makeup Trio

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    Posted in Alima Makeup, Alima News, Alima News and Info, Color Story, General, Get the Look, makeup tips, mineral blush, mineral eyeshadow, mineral makeup, New Product, Seasonal, Seasonal Collections, Special Sets

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