Semi-Annual Foundation Sale Starts Today!

Back by popular demand, our Semi-Annual Foundation Sale begins today and runs through January 27! Enjoy 20% off all full-sized Satin Matte Foundation shades, a savings of $5 off retail price. This is the perfect time to stock up for the rest of the year, or in the case of the season, update your foundation shade for winter.

SMF Sale January 2014 Alima Pure

If you still haven’t found your perfect match, start with our Foundation Selector Tool, which will suggest 4 to 5 foundation shades, plus a complementary mineral blush, that may work best for your skin tone. We’ve also rounded up a list of makeup resources below to help you find your ideal foundation shade:

If you need additional help narrowing down the options, please contact our makeup artist, who is always on hand to help. Don’t forget, our Foundation Sale is only here for two weeks, so don’t miss out. Simply add your item to your shopping cart and checkout—the discount will be automatically deducted on all qualifying purchases.

Alima Pure
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