You don’t need a degree in pharmacology to make informed choices about your cosmetics. Read labels and familiarize yourself with the ingredients, just as you do with the food you eat. It’s surprisingly easy.

Ferric Ferrocyanide (CI 77510): an inorganic mineral salt used to provide a rich blue color in cosmetics. Cosmetic-grade ferric ferrocyanide is approved for use on the eyes and face in the U.S., and on lips, eyes and face in the E.U. and Japan. At Alima Pure, it is used in a few of our eyeshadows and shimmer powders. Please note: Ferric ferrocyanide is not approved for use on the lips in the U.S.

Iron Oxides (CI 77491, CI 77492, CI 77499): synthetic inorganic compounds created from purified, oxidized iron. Iron oxides range in shade from yellow to red, brown and black. Approved for use in cosmetics in the U.S., E.U. and Japan.

Kaolin (CI 77004): a hydrated aluminum silicate, also known as china clay. It’s very pure, soft and matte, and is highly prized for its gently absorptive properties and lustrous feel. Approved for use in cosmetics in the U.S., E.U. and Japan.

Mica (CI 77019): an inorganic, colorless silicate mineral used in cosmetics to provide slip, luster and adhesion. Mica is available in many grades, with a range of textures from matte to shimmery. Some grades are known as ‘sericite,’ which is a matte form of mica. Approved for use in cosmetics in the U.S., E.U. and Japan. At Alima Pure, mica is used in most of our cosmetics for their luxurious silkiness and subtly reflective properties.

Titanium Dioxide (CI 77891): a naturally occurring oxide of titanium, generally used as a pigment. Cosmetics grades are extremely pure and highly prized as an effective non-chemical sunscreen. Titanium dioxide is found in our Satin Matte Foundation and most of our color cosmetics. It is not used in our Color Balancing Powder, Balancing Primer Powder or Satin Finishing Powder. We do not use nano-sized titanium dioxide in our formulas.

Ultramarines (CI 77007): a blue inorganic mineral pigment composed of complex sodium aluminum sulfosilicates. Ultramarine blue is found in a few of our Satin Matte Eyeshadows and Satin Matte Eyeliners.

Zinc Oxide (CI 77947): an inorganic chemical compound found in nature as zincite. Refined zinc oxide is used in cosmetics as a white pigment, and is highly prized as a non-chemical sunscreen. It is also regarded as anti-microbial and wound-healing. Zinc oxide is found in Alima’s Satin Matte Foundation and Balancing Primer Powder. We do not use nano-sized zinc oxide in our formulations.