We're not the only ones who can vouch for our purity. We encourage you to explore the Environmental Working Group's Skin Deep Cosmetic Safety Database, not just to learn more about Alima Pure, but also other products you're putting on your skin. The site allows you to search for 79,000 products to make healthy beauty choices for your body.
How it works: We provide detailed ingredient information for every product we sell and it goes through the Skin Deep filter. It is important to realize it's not a perfect solution, although it's a good attempt. The reality is only a small set of ingredients have been adequately studied to understand all possible types of risks so most products still have a huge data gap (the data gap is shown right beneath the score for a product). Some people complain the database makes everything scary by treating ingredients as "guilty until proven innocent". We think it’s a good start.