This week, Alima Pure staffer Amanda selected Pearluster Eyeshadow in Mocha as her Staff Favorite. "I like the Pearlusters best because I like shimmer, but I also like intense color that really shows up," Amanda said. That statement made us wonder, do people who don't work with our eyeshadows every day know what she means by that? Let us explain!
Dea is one of our amazing Customer Service experts. She answers emails and phones, solving shipping and credit card issues with calmness and kindness. In fact, we can't think of a time when we have ever seen Dea lose her temper!
Dea's current favorite product is Keiko Satin Finishing Powder. Keiko is the perfect complement to her Neutral 3 Satin Matte Foundation, and she loves the way it smooths over everything, giving her skin a more refined look, and keeps her matte all day long. But we should let Dea tell you!
"Keiko sets my makeup for the entire day, it's the last thing I apply after putting on my other makeup. All I need is a light application with the #23 Kitten Brush to give me a 'finished' look."
If you want to try a Satin Finishing Powder, but your skin isn't similar to Dea's in color, we can help.
- Try Yuki if you wear Cool 0, Cool 1, Neutral 0, Neutral 1, Beige 0, Beige 1, Warm 0, Warm 1 or Golden 0.
- Try Keiko if you wear Cool 2, Cool 3, Neutral 1, Neutral 2, Neutral 3, Beige 1, Beige 2, Beige 3, Warm 1, Warm 2, Golden 0, Golden 1, Olive 0 or Olive 1.
- Try Hanae if you wear Cool 3, Cool 4, Neutral 3, Neutral 3.5, Neutral 4, Beige 3, Beige 4, Warm 3, Warm 4, Golden 2, Golden 3, Olive 1.5 or Olive 2.
- Try Ami if you wear Cool 4, Cool 5, Neutral 4, Neutral 5, Beige 4, Beige 5, Warm 4, Warm 5, Golden 3, Golden 4, Golden 5, Olive 2 or Olive 3.
- Try Sayomi if you wear Cool 5, Cool 6, Neutral 5, Neutral 6, Neutral 7, Beige 6, Beige 7, Warm 5, Warm 6, Golden 5, Golden 6, Olive 4 or Olive 5.
- Try Takara if you wear Cool 7, Cool 8, Neutral 7, Neutral 8, Neutral 9, Beige 8, Beige 9, Warm 7, Warm 8, Warm 9, Golden 7, Golden 8, Golden 9, Olive 6 or Olive 7.
You may find your foundation shade listed under more than one Satin Finishing Powder shade. If that is the case, you could wear either one, and it will be a matter of preference which you like best. Try a sample size of each to see which seems to work best for you.
Welcome to our new "Alima Pure Staff Favorite" series, where staffers pick their one, current favorite product. It is your chance to see what everyone "behind the scenes" chooses to wear, when they have the full line available to them. We started out with Robin, whose current favorite product is our Luminous Shimmer Blush in Garnet.
Robin is pregnant, and maybe partly because of that, or maybe because we haven't had much sun here in Portland up until the last couple of weeks, she loves the brightness of Garnet, and the way it wakes up her complexion. She said, "I like Garnet because it's a bright, refreshing pop of color for paler skin, perfect for when you want a rosy cheek versus a bronzed look." Because she is expecting, Robin especially appreciates that she doesn't need to worry about applying Garnet to her skin. "It seems like pregnant women have to be careful about everything, but I know this doesn't have any dyes or harmful chemicals in it."
We have to admit, we were a little surprised that Robin chose Garnet. After all, it is a bright, vivid shade (one of our top recommendations for deep skin tones), and Robin has relatively fair skin. But once she showed us how great it looks on her, we were sold! Her application tip is to use a fluffy brush, like our #23 Kitten Brush. Several of us immediately added Garnet to our personal wish-lists. To her credit, Robin was surprised at our surprise. She told us, "You shouldn't be afraid of color--try something new!" She's right of course, and embracing a bright shade that we might otherwise overlook is a great way to break free from a color rut!
In observance of Earth Day, Alima Pure is offering one of our favorite products as a gift with purchase this week! At our office, we try to be as environmentally thoughtful as possible. We recycle; we have office flatware, cups and plates; we tote reusable water bottles; and we try to eliminate as much waste as possible.
One of the easiest changes for some of us has been switching to reusable shopping bags. For the "big" grocery trip, this is usually a no-brainer; you just have to remember to take your bags into the store from the car. Once you are in the habit, having reusable bags on hand is pretty easy. The impromptu trips, however, were finding us in need of a bag! You know the situations: you need a head of lettuce and a dozen eggs on the way home from work, or you slip into the drugstore to stock up on a few essentials. We usually don't even think about needing a bag until the store associate begins bagging our products into a wasteful plastic bag. (Or a paper bag if you are inside the city limits of Portland or a growing number of other cities!)
Our solution to this little issue is having a handy tote that fits inside a small pouch right inside our handbags. This way, as soon as the clerk begins to put our items into plastic, we can say, "Oh wait! I have my own bag!" Having a bag as bright and adorable as the one pictured here is an added bonus, and it just so happens to be our Earth Day gift with purchase, offered this week only.
Baggu makes some of our favorite bags; we love them because they are roomy and strong, and come in a wide variety of fun colors and prints. We enjoy them so much, we had some made just for our customers! With any order totaling $75 or more (placed now until Monday, April 23 at 2 pm PST) you will receive a bright green Alima Pure Baggu bag, while supplies last. And, if you're curious about just how much a Baggu bag can hold, follow us on Facebook and/or Twitter this week!
Kara has worked for Alima Pure for three years and is a photography student at a local school. She has been doing the photography of our products, as well as employees for the blog. Of course, for this particular post, Sara had to step in to photograph Kara and she did an amazing job!
Kara has beautiful olive skin that tans if she even looks at the sun. At the point in the summer that we took this photo, Kara was wearing Satin Matte Foundation in Olive 1.5. On her cheeks, we added Satin Matte Blush in Bisque.
On Kara's eyes, we used Luminous Shimmer Eyeshadows in Venus from crease to brows and Truffle from lashes to crease. Tigereye went into the crease and concentrated at the outer corner of the eye. Paparazzi Luminous Shimmer Eyeliner was applied wet to the lash-line with our #33 Angle Liner Brush.
To finish, we applied our Holly Berry Organic Nourishing Lip Balm. We think Kara looks stunning!
Tracey is the Alima Pure Lab Manager, so she knows our colors as well as anyone! She likes to wear colors that enhance her features without looking like she's wearing much, so her favorites include mostly matte colors.
For eyes, we used Satin Matte Eyeshadow in Vanilla as a base, from lashes to brows. Then we used Satin Matte Mohair on the lid. The lone bit of shimmer, Pearluster Eyeshadow in Mocha, went into the crease. Before lining, we used the #33 brush with Satin Matte Eyeshadow in Raven to fill in Tracey's brows, then we wiped the brush off, dampened it and used it to line her upper lash line with Satin Matte Eyeliner in Espresso.
The finishing touch is our Organic Nourishing Lip Balm in Mango. As you can see, these shades give Tracey a polished, professional look without looking overdone!
Kat is one of Alima Pure's newest employees and, with her gorgeous blue eyes, the makeup artist couldn't wait to get her hands on her! We used Kat's favorite shades to create this simple, polished look.
Fair even by Oregon standards, Kat wears Satin Matte Foundation in Cool 1. It isn't our lightest foundation, but it's close! We applied it with our #25 Foundatin brush. We added a little extra with the #31 Fine Liner/Concealer brush to cover any spots.
A bit of Apple Blossom Satin Matte Blush gives Kat's cheeks a nice, soft glow without overpowering her complexion.
On her eyes, we used Luminous Shimmer Shadow in Glow from the lashes to the brows. Next, Lilac Satin Matte Eyeshadow was blended into her lids. We lined with Luminous Shimmer Eyeliner in Black Cherry, using a damp brush.
To finish off the look, we slicked a bit of our Organic Nourishing Lip Balm in Fig on her lips.