Black Friday Free Gift With Purchase: Mascara + Lip Tint

Posted on November 28, 2013 by Clarissa Fong | 0 Comments

With any purchase of $70 or more, you will receive a Black Natural Definition Mascara and a limited edition Mulberry Lip Tint in our brand new signature Alima makeup bag absolutely free. This gift is valued at a retail price of $46. Our Black Friday Sale offer starts today and runs through Cyber Monday, December 2.

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Posted in Alima Makeup, Alima News, Alima News and Info, Black Friday, Deal of the week, General, Gift with purchase, Giveaways, GWP, mineral makeup, New Product, Promotions, sale, Special, Special Sets

Go Sultry: Get the Makeup Look with the Me Encanta Collection

Posted on November 26, 2013 by Clarissa Fong | 0 Comments

Last week, we shared how to get the look using this seasonal color collection to achieve the Me Encanta “Chic” look. Today, we’re going for full drama with what we call the Me Encanta “Sultry” look. This gal is ready for a night on the town dancing and partying with friends.

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Posted in Alima Makeup, Alima News, Alima News and Info, Color Crave, Color Story, General, Get the Look, Holiday 2013, Kristen Arnett, makeup tips, Me Encanta, mineral makeup, MUA, New Arrivals, New Product, Seasonal Collections, Special Sets

Introducing Destinations Travel Set and Savannah Lip Tint

Posted on November 05, 2013 by Terresa Clark | 0 Comments

Using my enthusiasm (or perhaps you would call it obsession) for selecting travel makeup products, I was thrilled to come up with a perfect travel set from our Destinations Collection and regular mineral makeup line. All you would need to add are your Satin Matte Foundation#25 Foundation Brush and maybe a brow color and brush.

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Posted in Alima Makeup, Alima News, Color Story, General, Get the Look, Makeup Collection, mineral makeup, New Product, Seasonal, Special Sets

Introducing Alima Pure Makeup Brush Collections for Holiday 2013

Posted on October 29, 2013 by Terresa Clark | 0 Comments

Classic Brush Collection | Alima Pure  Artist Brush Collection | Alima Pure

Looking for a holiday gift idea that can be enjoyed by a woman of any age, but doesn’t require knowing her size or favorite color? Want something that will last and serve as a reminder of your thoughtfulness for years to come? We’ve got you covered with Alima Pure Makeup Brush Collections!

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Posted in Alima Makeup, Alima Makeup Brushes and Tools, cruelty free brushes, General, makeup brushes, Makeup Tools, New Product, Seasonal, special collections, Special Sets, Tools

Get Ready for Stormy Weather

Posted on August 22, 2012 by Terresa Clark | 1 Comment

Introducing Stormy Weather

What could be more perfect for a fall collection from a makeup company in Portland, Oregon than a collection called “Stormy Weather?”  After all, Portland didn’t get its rainy reputation undeservedly.  But after a summer of record-breaking temperatures, everyone can look forward to cooler temperatures and a bit of precipitation!

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Posted in Alima Makeup, Alima News and Info, General, mineral eyeshadow, mineral eyeshadow collections, mineral makeup, mineral makeup gift collections, natural cosmetics, natural eyeshadow, Special Sets

How to Wear the Hamptons Eyeshadow Collection - Summer Fling Look

Posted on July 31, 2012 by Terresa Clark | 2 Comments

Our Summer Fling look, created with The Hamptons collection, is easy to apply, but because it uses the beautiful, ocean-blue Southampton eyeshadow, the look is more playful and bright than the more neutral Summer Romance look.

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Posted in Alima Makeup, General, mineral eyeshadow, mineral eyeshadow collections, mineral makeup gift collections, mineral makeup techniques, natural cosmetics, natural eyeshadow, Special Sets, Tips & Tricks

3 for $30 Eyeshadow Set: Vivid! for Brown Eyes

Posted on June 20, 2012 by Shopify API | 2 Comments

Our first 3 for $30 eyeshadow sets were such a big hit that we decided to go a little bit wild with the newer ones. So when we first asked Urmila to model our Vivid! for Brown Eyes eyeshadow set, she was agreeable. Then we told her the colors in the set. "Aegean??? I don't think I can wear blue eyeshadow," she said. Of course we told her she definitely could, and we would prove it. The results are here for the world to see!

Urmila Brown Eyes

We started out with Urmila's Satin Matte Foundation, Beige 4, and applied it with our #25 Foundation Brush. With the #3 Concealer Brush, we also brushed a bit of foundation onto her eyelids to give a nice neutral base. Then we added a bit of Satin Matte Blush in Melon to the apples of her cheeks with our #21 Buff Brush.

Urmila CloseupSince Urmila was a little "blue-shy," we wanted to keep her look simple and office (if your office isn't a cosmetics company) appropriate. We brushed Leone Luminous Shimmer Eyeshadow over her entire eye area using the #37 Eye Blending Brush. Then with the number #36 Pointed Crease Brush, we added the slightest touch of Aegean Luminous Shimmer Eyeshadow to Urmila's crease and blended it well. Then we mixed some Aegean with water and applied it as a thick liner with the #33 Angle Liner Brush, winging the outer corners up and out. To add definition to Urmila's lash line, we used Black Satin Matte Eyeliner, just smudged into the roots of her lashes. To finish the look, we slicked on some Organic Nourishing Lipbalm in Holly Berry.

If you are a bit more "blue-venturous," try using Aegean on your entire lid, either wet (for the very bold) or dry (for the more subdued). But we rest our case...see Urmila, you CAN wear blue shadow!

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Posted in Alima Makeup, General, Mineral Eyeliner, mineral eyeshadow, mineral eyeshadow collections, mineral makeup, mineral makeup techniques, natural cosmetics, natural eyeshadow, natural makeup, Special Sets, Tips & Tricks

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