Update your makeup bag for winter

Posted on November 04, 2011 by terresa | 0 Comments

The sudden drop in temperature here leaves no doubt, winter truly is just around the corner!  And as the weather changes and the last traces of any tan you had fades into oblivion, you may want to consider updating the contents of your makeup bag for the season.

Comfort is key when the weather gets colder, so it is always a good idea to have a moisturizer that you can apply to hands, elbows or even your face when you really need some moisture.  Coconut oil is a great choice, you can easily transfer some from a larger container into a small jar, and because it is solid at room temperature, you don't need to worry about leaks or spills.

To add a little color back to your face, carry a bronzer that is slightly darker than your natural skintone and a blush with a rosier tone.  Satin Matte Blush in Antique Rose, Honey Rose and Desert Rose are great options, as are Bronzers like Maricaibo, Mauna Loa and Trinidad.

When the skies are dull, add a bit more brightness to your look with a Luminous Shimmer Eyeshadow with not-so-subtle sparkle.  Buttercream, Venus, Paris or Leone are easy to sweep all over the eye area and look great with or without a contour color.

Finally, switch from a drying lipstick to our moisturizing Organic Nourishing Lip Balm.  Cranberry gives lipstick-like coverage, but provides anti-oxidants and moisture at the same time.

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Posted in Alima Makeup, Alima Pure, coconut oil, cold weather skin care, General, mineral eyeshadow, mineral makeup, mineral makeup techniques, mineral makeup tips, natural beauty, natural cosmetics, natural lipbalm, natural makeup tips, Skin Care, Tips & Tricks

Just a little spritz!

Posted on October 25, 2011 by terresa | 0 Comments

The Alima Pure Atomizer It may sound a little silly at first, why would anyone want a little spray bottle for water?  But if you are a devoted Alima Pure wearer, you probably already know...it is not silly at all!  Our atomizer can be very handy when you are applying your makeup.

When you are applying your foundation (in several sheer layers, of course), sometimes it can start to look a little dry, especially when the weather is changing as it is in many places right now.  Mist your face very lightly with the atomizer and allow the mist to air dry.  Suddenly what looked a little dry looks a little dewy and very natural.  As an added bonus, it will also wear a bit longer.  If you still want more coverage, it is perfectly acceptable to apply more foundation after your mist has dried.


When applying eye shadows and liner, the colors look more vibrant and wear without creasing if they are applied wet.  Rather than pouring shadow out of the jar and adding water to them, try loading up your brush with color and working the color into the bristles, then spritz the brush!  By doing this, you avoid having overly wet shadows, and by the time you have applied the shadow to your eye, your brush is dry enough to repeat the process.  This technique works very well with the liners and gives a more dramatic look than using them dry, but less dramatic than if you mixed up shadow with water in a container.

Until November 2, receive an atomizer with any Alima Pure purchase of $20 or more (before shipping, and after any discounts).

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Posted in Alima Makeup Brushes and Tools, Alima Pure, Deal of the week, General, Gift with purchase, mineral makeup techniques, mineral makeup tips, Skin Care, Tips & Tricks

DIY Cool Weather Beauty

Posted on October 04, 2011 by terresa | 2 Comments

The sun may still be shining, but you know it is coming...winter weather and the dry skin that goes with it. If you haven't been wearing mineral makeup for long, you may wonder, how does this work when my skin gets drier? The answer? Very well!

It is a simple thing to make yourself a tinted moisturizer for days when your skin feels dry. When I do this, I moisturize as usual with a moisturizer that includes an SPF, and allow that to absorb. Then I take a lighter-weight lotion that does not have SPF (it just seems to mix easier, but you can experiment with anything you have on hand) and combine it in the palm of my hand with some of my foundation, mix and apply. If I want a little more coverage, I just apply a sheer layer of my foundation instead of a finishing powder, once the tinted moisturizer has dried down.

The same moisturizer can be mixed with blush or bronzer to give a dewy kiss of color to the cheeks. You can also mix it with our Luminous Shimmer Powder if you want a shimmering glow. Shimmer Powder or Bronzer can also mix with a body lotion to apply to legs or shoulders.

For the eyes, water is probably the best thing to mix with shadows and liners. It is certainly the most gentle, and it intensifies colors while keeping creasing to a minimum. To apply shadows or liners wet, you can transfer a bit of powder into a small bowl (or the jar lid) and add a couple of drops of water to get the consistency you want, then apply. If you don't want the liner or shadow to be completely liquid, you can pick up some color on your brush and work it into the bristles, but then before you apply the color to the eye, spritz the bristles of the brush with a little water.

And finally, you can take your favorite untinted lip balm or gloss and mix it with any of our blushes to create a custom tinted lip gloss or balm. The blush shades can change slightly when they are added to a liquid, so you may want to experiment first by mixing them with some water in your hand to see if the color is what you want. Then you can either mix enough for just one application, or mix a little more and put it in an empty jar so you can take it with you for later.

Playing with your makeup can be fun, and the results can definitely benefit dry winter skin. Please let us know if you stumble on any creations that work exceptionally well!

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Posted in cold weather skin care, General, mineral makeup tips, Skin Care, Tips & Tricks

What exactly does it balance?

Posted on July 26, 2011 by terresa | 0 Comments

We get a lot of email asking about our Balancing Primer Powder. The key word in the name Balancing Primer Powder is "Balancing."  It was created to help bring balance to oily skin.

Featuring the ingredient Kaolin, Balancing Primer Powder gently absorbs excess oil before it can break through and disturb the finish of your foundation.  It should be worn under foundation in areas where excess oil is problematic.  Depending on how oily the skin is, Balancing Primer Powder can keep shine at bay for a few hours, or all day long.  For extra oil-control finish your makeup with a dusting of Satin Finishing Powder.

As is often the case, our customers say it best.  Terrie D., an Alima Pure customer, told us, "I use the Light Balancing Primer Powder daily and I love it!  Before I used this, my face would start getting oily a few hours after getting to work.  Now I can go all day long without my face feeling greasy or oily.  It's wonderful!"

Balancing Primer Powder is available in three shades.  Light is appropriate for foundations from "0" to "2" levels, and Olive 0.  Medium works best for foundations between levels of "3" and "5," and Olive 1, 1.5, 2 and 3.  Deep is a good choice for anything level "6" and darker, or Olive 4 and darker. Remember that Balancing Primer Powder is worn under your foundation, so if you get a shade that is a little darker or lighter than optimal, it won't matter once your foundation goes on.

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Posted in Alima Makeup, Balancing Primer Powder, General, mineral makeup techniques, mineral makeup tips, Skin Care, Tips & Tricks

The Beauty of Coconut Oil

Posted on January 06, 2010 by kate | 8 Comments

Loosely following our praise of white tea, I was inspired to share another favorite, all-round beauty and health remedy: coconut oil. Ever since I’ve learned of it’s myriad of uses, I’ve kept it on hand in both our bathroom and kitchen. Once you’ve learned more about the ways it can be used, you may be tempted to purchase a jar or two, as well.

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Posted in coconut oil, natural skin care, organic skin care, Skin Care

Skincare advice for a northern client

Posted on December 07, 2009 by kate | 0 Comments

Dear Alima Pure Makeup Artist, I live in a VERY cold climate, my cheeks are often very rosy...too rosy in fact. I am starting to feel like I am looking like one of the wee men that work for my husband. Any advise? Would pistachio work? Or do I need something stronger?

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Posted in cold weather skin care, natural mineral cosmetics, natural skin care, Skin Care

Anti-aging Skincare: It's Never too Late (or too early) to Start!

Posted on December 01, 2009 by kate | 2 Comments

At Alima, we like to celebrate women's inner beauty. Inner beauty has become a ubiquitous and, arguably, an almost meaningless term...and yet, within it lies the hallmark of what matters most: being the best, most humane, most loving human beings we can be; having the generosity of spirit to share that beauty with others; possessing the courage and self-respect to allow our light to be seen...

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Posted in anti-aging skin care, natural skin care, Skin Care

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