Last Tuesday, Alima Pure was honored to host two visitors from the International Visitors Leadership Program (IVLP), in partnership with the World Affairs Council of Oregon, at our office headquarters in SE Portland. The visitors were members of the African Women’s Entrepreneurship Program (AWEP), which aims to enhance professional partnerships to link capital, business development and market access among female entrepreneurs worldwide.
To create a gorgeous, natural makeup look for summer like Karen Elson's, start with the Satin Matte Foundation that matches your skin tone. If you haven’t found your match yet, you might want to use our Foundation Selector. To keep your look dewy and light, try mixing your foundation with some of your moisturizer in the palm of your hand and apply as you would a liquid foundation. If you prefer to use your foundation dry, sweep a little Lumina Luminous Shimmer Powder across your cheekbones and forehead.
For a natural flush, Satin Matte Blush in Pink on the apples of the cheeks works for almost every skin tone. Then using the #37 Eye Blending Brush, sweep a little Pearluster Eyeshadow in Champagne on your lids. Using the #33 Angle Liner Brush, line eyes with Pewter Satin Matte Eyeliner. Dampen your brush for a defined look, and then smudge a bit of dry powder around the edges of the liner.
To complete the look, groom your brows, apply a coat or two of black mascara, and sweep Sweet Pea Nourishing Lipbalm on to your lips. Voila, you are ready for a day at the beach or a night on the red carpet!
(Source: Jamie McCarthy/Getty Images North America)
If you haven’t read the first blog article on how to find your mineral foundation, start there. Once you have sorted out your skin tone, it’s just one more easy step to finding your ideal foundation color. At Alima Pure, our foundations fall into six foundation shade ranges, each with its own unique mix of pink, yellow and green pigments, to blend flawlessly with your skin.
For movies and television, Awards Season begins sometime in November and wraps up in late February with the Academy Awards. During this window of time, it seems as if Alima Pure has been getting a little love from press and bloggers, so we thought we would take a quick look back at the awards and mentions that we have received in the latter part of 2012 and early 2013. With holidays, flash sales and facebook contests, we weren't able to devote as much attention to some of these as we normally would, and so now we'd like to take a moment to show our appreciation for the recognition. Maybe we haven't won as many awards as Anne Hathaway will this season, but we are still pretty proud of our products!
We had been thrilled to win several Organic Beauty Talk awards in 2011, and for 2012 they changed the format of the awards and gave the awards to brands, rather than for specific product categories. We were honored to be selected as the Best Natural Mineral Makeup Line, and even more so because the 2012 awards took into account reader's opinions of the products!
In December, we found out that we made the Healthy Holistic Living's Top 100 Green Products for 2012 list. According to Healthy Holistic Living, Alima Pure is "hands down one of the best all natural, chemical free cosmetics on the market today."
did say that although the Luminous Shimmer Eyeshadows are probably her favorite Alima Pure product, she also loves our blush and foundation.
In January, we have been singled out three times. The Detox Diva picked Alima Pure for the Top 10 Beauty category of her Detox Diva Awards 2012. She mentioned our Bronzer, Luminous Shimmer Eyeshadows and Organic Nourishing Lipbalm as favorites from the line. Storybook Apothecary chose our Satin Matte Foundation as best Powder Foundation, and our holiday collection Black Tie Gala - Eyes as best Eyeshadow for her "The Best Makeup of 2012" round-up. And Luckymag.com named us one of The Best Natural Beauty Products, calling out our Satin Matte Foundation and saying, "Many mineral-based products claim to be all-natural, but this one is truly safe on your skin."
What awards show would be complete without a speech? We would like to thank all of the bloggers, magazines and websites that have taken the time to get to know our products and to introduce them to a larger audience. But mostly, we want to thank you, the Alima Pure customer, for the inspiration you give us and for making us a part of your life. We are honored that you chose us.
Since our semi-annual Satin Matte Foundation sale is going on now, let's take a moment to talk about what to do if you think you have your foundation shade, but you're not quite sure. Or maybe you have found the shade you love, but you notice that some days, the coverage isn't what you want.