Alima Pure is so thrilled to be introducing our Natural Definition Mascara that we are celebrating with an introductory offer! TODAY ONLY, save $4 off of the regular $22 retail price on the latest addition to our fantastic eye makeup collection. For the entire week, we are also doubling your samples from two to four, specially selected to complement your mascara shade.
Drama. Mystery. Excitement. Tuck into a great spy novel, and it’s all there at your fingertips. But there are other ways to enjoy a bit of drama, mystery and excitement. Take, for instance, Alima Pure’s Cloak and Dagger Collection for fall. Intense colors create drama. A smoky lash-line creates a hint of mystery. A touch of shimmer on the brow bone brings a little excitement to the whole look.
Alima Pure is turning nine years old today! We’re so thrilled to be celebrating our special day with our friends, families, and of course, our beloved customers. To honor this big milestone, Kate shared some of her favorite products from our line from over the years.
To create a gorgeous, natural makeup look for summer like Karen Elson's, start with the Satin Matte Foundation that matches your skin tone. If you haven’t found your match yet, you might want to use our Foundation Selector. To keep your look dewy and light, try mixing your foundation with some of your moisturizer in the palm of your hand and apply as you would a liquid foundation. If you prefer to use your foundation dry, sweep a little Lumina Luminous Shimmer Powder across your cheekbones and forehead.
For a natural flush, Satin Matte Blush in Pink on the apples of the cheeks works for almost every skin tone. Then using the #37 Eye Blending Brush, sweep a little Pearluster Eyeshadow in Champagne on your lids. Using the #33 Angle Liner Brush, line eyes with Pewter Satin Matte Eyeliner. Dampen your brush for a defined look, and then smudge a bit of dry powder around the edges of the liner.
To complete the look, groom your brows, apply a coat or two of black mascara, and sweep Sweet Pea Nourishing Lipbalm on to your lips. Voila, you are ready for a day at the beach or a night on the red carpet!
(Source: Jamie McCarthy/Getty Images North America)
Alima Pure is honored to be awarded a coveted Green Star from ELLE Magazine for our Luminous Shimmer Eyeliner. To celebrate, we want to share one our favorite mineral makeup products with you. For a limited time, we are including a FREE Carnevale Luminous Shimmer Eyeliner with all orders over $60*.
Ahhh, the joys of summer. Hot weather, cool water, best friends, great books and delicious icy-cold treats to help you beat the heat. Celebrate summer with the easy to wear Delicious Summer Collection, featuring two eyeshadows and a blush; and the complementary Nourishing Lip Balm.