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A Sweet Halloween Treat from Alima Pure!

A Sweet Halloween Treat from Alima Pure!

Witches, ghosts, and goblins, 

Dancing down the street, 

 Knock on every doorway, 

 Trick or treat! 
 When you visit our website, 

 Here is what you will meet, 

 Our Alima elves shouting, 

 Here’s your treat!

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Introducing Alima Pure Makeup Brush Collections for Holiday 2013

Introducing Alima Pure Makeup Brush Collections for Holiday 2013

  Artist Brush Collection | Alima Pure

Looking for a holiday gift idea that can be enjoyed by a woman of any age, but doesn’t require knowing her size or favorite color? Want something that will last and serve as a reminder of your thoughtfulness for years to come? We’ve got you covered with Alima Pure Makeup Brush Collections!

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Link Love: Design Inspirations

Link Love: Design Inspirations

As the resident designer at Alima Pure, I am forever seeking inspiration from all over. Here are a few of my current design favorites.
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You’re Invited to Alima Pure’s Friends and Fans Sale!

You’re Invited to Alima Pure’s Friends and Fans Sale!

At Alima Pure, we have been so amazed and grateful for all the great product reviews we’ve received recently that we wanted to give something back. In appreciation of all our wonderful customers, we’re having a Friends and Fans Sale in your honor!

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Alima Pure Best Sellers: Fan Favorites for Fall 2013

Alima Pure Best Sellers: Fan Favorites for Fall 2013

     Satin Mineral Finishing Powder - Mineral Powder | Pure Alima Blog     Mineral Concealer | Pure Alima Blog

You know the saying, “Great minds think alike”? At Alima Pure, we wholeheartedly agree! While we’re thrilled to introduce new arrivals (i.e. Natural Definition Mascara and Lip Tint); and makeup collections (Destinations: Face and Destinations: Eyes) to our customers over the past few weeks, we’re equally excited to see some of our most beloved products remain best sellers in our store over time.

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Introducing Alima Pure Lip Tints!

Introducing Alima Pure Lip Tints!

‘New and improved’ seems cliché, but what do you say when it is absolutely true? Alima Pure Lip Tints are the new and improved version of our very popular Nourishing Lipbalm. This beautiful, richly tinted balm is filled with organically grown ingredients that will moisturize your lips while treating your senses to the comforting scents of chocolate and vanilla.  Camellia, Pumpkin Seed, and Pomegranate Oils offer a healthy dose of antioxidants, while soothing ingredients like Beeswax and Olive Oil promote the healing of chapped lips. Beautiful, pure mineral pigments provide a range of gorgeous colors that are perfect for every occasion.

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Staff Favorites: Fall Edition

Staff Favorites: Fall Edition

Fall is here!  And with it comes changes to our makeup and beauty routine. We are so thrilled to share some of our Alima Pure staff favorites for this colorful season.

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Introducing Destinations Eyes and Face – Limited Edition Makeup Collection Holiday 2013

Introducing Destinations Eyes and Face – Limited Edition Makeup Collection Holiday 2013

Alima Pure’s new limited edition color collection for Holiday 2013, Destinations, makes creating holiday makeup looks easy, whether you are traveling or having guests come to you. Named for some of our favorite holiday travel destinations, the four mineral eyeshadows lend themselves to creating a myriad of looks, while the two face makeup products (including a brand new and exciting hybrid product) are the perfect complement.

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Halloween Makeup Tutorials: The Fox and the Deer

Halloween Makeup Tutorials: The Fox and the Deer


Halloween is later this month, but that doesn’t mean that you or your children need to resort to toxic face paints! Using just a handful of shades of Alima Pure makeup products, you can create unlimited Halloween looks. In case you are in need of a little inspiration, we’ve created two looks here that are easy to duplicate at home.

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REMINDER: Redeem Your Alima Pure Points by Oct. 15

Please note the Alima Pure Points program was officially retired on December 31, 2012. Accrued points were originally set to expire on Sept. 30, 2013, but we are extending the deadline two additional weeks—all Pure Points will now expire at MIDNIGHT on Oct. 15. Redeem your points for limited edition fall exclusives, such as our Cloak & Dagger eyeshadow collection; new products, such as our Natural Definition Mascaraor any other Alima Pure mineral makeup favorites. Click to find out more.

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How to Wear Alima Pure’s Bonus Eye Samples with Our New Natural Definition Mascara

How to Wear Alima Pure’s Bonus Eye Samples with Our New Natural Definition Mascara

Have you taken advantage of our introductory offer on Alima Pure’s new Natural Definition Mascara yet? If not, you might want to do so quickly. This week only, you will receive double free samples in shades selected to perfectly complement your mascara choice! This offer is good only through Monday, September 16, so don’t miss out!

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It’s Finally Here: Alima Pure’s Natural Definition Mascara Now on Sale, Plus Bonus Samples!

It’s Finally Here: Alima Pure’s Natural Definition Mascara Now on Sale, Plus Bonus Samples!

Alima Pure is so thrilled to be introducing our Natural Definition Mascara that we are celebrating with an introductory offer! TODAY ONLY, save $4 off of the regular $22 retail price on the latest addition to our fantastic eye makeup collection. For the entire week, we are also doubling your samples from two to four, specially selected to complement your mascara shade.

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