Introducing Rahel, our Naturally Gorgeous Model

Posted on November 29, 2011 by terresa | 2 Comments

Rahel is so warm that it almost feels like she is radiating sunshine. A Portland physician who cares for women with pelvic floor disorders such as prolapse and incontinence, Rahel has also worked at the Hamlin Fistula Hospital in Addis Ababa in her native Ethiopia. It is easy to imagine the soothing effect she would have on young women suffering from the condition of fistula, which causes them to become social outcasts.

We selected Rahel as our third Naturally Gorgeous model because of her smile and warmth, but we were delighted when she expressed surprise that we could match a foundation to her skin. Prior to Alima Pure, she had never found a foundation that truly matched her skin. Can you guess from her photo which shade is hers? Read on to find out!

AP: Where were you born?

RN: I was born and raised in Ethiopia. I got a scholarship to attend college in the US, which is how I got here.

AP: Now you work in Portland as a physician, but how often do you get back to Ethiopia?

RN: I spent a year at the Hamlin Fistula Hospital in Addis Ababa between my residency and fellowship training. That was a life altering experience and probably informs much of what I do now. I now go back about once a year to do medical work in rural Ethiopia where I spend about 2 weeks. I wish I could spend more time, but it is hard to do with all my clinical and motherly obligations in the US.

AP: What do you do for fun?

RN: I like exploring Portland and finding new places to eat with my (six-year-old) son and husband.

AP: What do you really care about?

RN: I care about my family, my patients and my profession as a clinician, researcher and educator. I also deeply care about my medical work in rural Ethiopia. Our global project called Footsteps to Healing is about improving the maternal and women’s health in rural Ethiopia, building local healthcare capacity and educating our students, residents and colleagues.

AP: What inspires you?

RN: I am inspired by people who have achieved greatness in their life but manage to stay humble. I am even more inspired by people who have very little material things but have the biggest heart and the brightest smiles. This is the virtue of my Ethiopian people.

AP: What scares you?

RN: Ignorance.

AP: How do you define beauty?

RN: To me, beauty is simple, unadulterated, genuine and deep. I think if you have true beauty, you do not have to work hard to feel it or to see it in others.

AP: What makes you feel beautiful?

RN: A relaxing steam bath after yoga. The rare occasions when I actually dress up for a night out and take time to put on my simple Ethiopian silver or wooden jewelry.

AP: What surprises people about you?

RN: Introducing myself as the doctor to my elderly female patients. They think I look too young. It also surprises me how fast their surprise is replaced with trust and openness once we start to talk.

To get Rahel’s Look:

We applied Satin Matte Foundation in Golden 6 with the #25 Foundation Brush. For extra coverage under the eyes, we used her foundation with the #3 Concealer Brush. On her cheeks, we used Antique Rose Satin Matte Blush applied with the #17 Blush Brush.

For her eyes, we used Luminous Shimmer Eyeshadow in Leone on the #37 All Over Blending Brush (which helps keep shimmer from becoming overwhelming). Then we added Luminous Shimmer Shadow in Aphrodite on her lid with the #39 Large Shadow Brush. We filled in Rahel’s brows with Satin Matte Eyeliner in Espresso with the #33 Angle Liner Brush.

For the finishing touch, we used our Organic Nourishing Lip Balm in Holly Berry.

Please click to learn more about the work of the Hamlin Fistula Hospital.

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Posted in Alima Makeup, Alima Makeup Brushes and Tools, Alima Pure, Alima Pure Profiles, cruelty free brushes, General, mineral blush, mineral eyeshadow, mineral lip balm, mineral makeup, mineral makeup techniques, mineral makeup tips, natural beauty, natural cosmetics, natural lipbalm, natural makeup tips, Naturally Gorgeous, taklon brushes

Alima Pure wins Fig and Sage award!

Posted on November 30, 2010 by kate | 0 Comments

We're honored and delighted to have received the Best in Natural Beauty Award for Best Powder Blush and Best Eyeshadow. Thank you Fig and Sage!

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Posted in Alima News and Info, Alima Pure, mineral blush, mineral eyeshadow

Well Hello, Sweet Cheeks!

Posted on November 30, 2009 by kate | 1 Comment

Alima Pure Sweet Cheeks Set

As is our custom, orders placed in December have a little something extra tucked inside, a thank you from Alima Pure to all of our wonderful customers.  This year, the token of our appreciation is a double-stacked, deluxe sample-sized blush duo that we’ve affectionately named “Sweet Cheeks.”  This darling duo is made up of two Limited Edition shades that will only be available for a month, and are guaranteed to bring a warm glow to your holiday makeup!

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Posted in Alima Makeup, mineral blush, natural blush

Valentine Special

Posted on February 05, 2009 by kate | 1 Comment

Alima Pure Valentine Send a Friend a Free Alima Valentine!

Looking to pass a little love along to your best friend, sister or co-worker this Valentine’s Day?  We have the perfect plan and we’re tickled pink – send a collection of special Alima Pure samples to a friend (for free)! For the next week when you place your order, just leave a note in the comments box with your friend's name and address. We'll send her three free samples of Alima colors chosen just for the occasion, along with a gorgeous card wishing her a Happy Valentine's Day. If you like, let us know whether she'd prefer our light collection, or deep collection (both are quite wearable, so you can't go wrong).

In addition, with your order of $25 or more (before shipping and after discounts), we're offering a free mini (eyeshadow sized) 'Sweetheart'  limited edition blush - a  soft medium pink with a hint of shimmer. We'll include it automatically when we pack your box, so don’t worry when it doesn’t show up on your order form.

Offers end at midnight PST, on February 12th, while supplies last.

Happy Valentine's Day from Alima Pure!

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Posted in Alima Makeup, Alima Pure, free makeup samples, gift, luminous shimmer blush, mineral blush, mineral makeup, shimmer blush, valentine, valentines day

Alima in Paris

Posted on November 06, 2008 by terresa | 3 Comments

[caption id="attachment_433" align="alignnone" width="300" caption="Alima display"][/caption]

Le Bon Marché, in Paris, is considered by many aficionados to be the most exclusive department store in the world.  The store is stunningly gorgeous, and they carry some of the loveliest merchandise you can find anywhere.  And now, it's even a little more beautiful, at least in our humble opinion.  Alima Pure is available at Le Bon Marché!  We stopped in on our recent trip, and were delighted to see our lovely little jars in such a sophisticated setting.

You'll find the Alima Pure corner in the natural cosmetics department. So on your next trip to Paris, between fabulous meals and sightseeing, stop by Le Bon Marché and get yourself a little something that you know you'll use!

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Posted in Alima News and Info, Alima Pure, Alima Pure Store locations, Le Bon Marché, mineral blush, Mineral Eyeliner, mineral eyeshadow, mineral eyeshadow collections, mineral foundation, mineral lip balm, mineral makeup, Paris

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