Introducing Me Encanta Limited Edition Collection – Holiday 2013

Posted on November 19, 2013 by Clarissa Fong | 1 Comment

Alima Pure’s first-ever brand collaboration with Professional Makeup Artist Kristen Arnett is now on sale! We’re excited to unveil the Me Encanta Collection—a limited edition makeup collection exclusively available on our website for Holiday 2013.

Me Encanta Color Collection | Alima Pure

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Posted in Alima Makeup, Alima News, Alima News and Info, behind the scenes, Color Crave, Color Story, General, Get the Look, Gift Guide, How-To, makeup brushes, makeup tips, Makeup Tools, mineral blush, mineral eyeshadow, mineral makeup, Mineral Powder, New Product, Seasonal, special collections, Staff Favorites

Halloween Makeup Tutorials: The Fox and the Deer

Posted on October 02, 2013 by Terresa Clark | 0 Comments

Halloween Makeup Tutorial | Pure Alima Blog


Halloween is later this month, but that doesn’t mean that you or your children need to resort to toxic face paints! Using just a handful of shades of Alima Pure makeup products, you can create unlimited Halloween looks. In case you are in need of a little inspiration, we’ve created two looks here that are easy to duplicate at home.

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Posted in General, Get the Look, Halloween Makeup, How-To, makeup tips, mineral makeup

Alima Pure Introduces Cloak and Dagger Makeup Collection – Limited Edition Fall 2013

Posted on August 21, 2013 by Terresa Clark | 0 Comments

Cloak and Dagger Makeup Collection Fall 2013 | Pure Alima Blog

Drama. Mystery. Excitement. Tuck into a great spy novel, and it’s all there at your fingertips. But there are other ways to enjoy a bit of drama, mystery and excitement. Take, for instance, Alima Pure’s Cloak and Dagger Collection for fall. Intense colors create drama. A smoky lash-line creates a hint of mystery. A touch of shimmer on the brow bone brings a little excitement to the whole look.

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Posted in Alima News, Color Crave, Color Story, Get The Look, How-To, Makeup Tips, Mineral Eyeshadow, Mineral Makeup, Seasonal, Special Collections

For the Perfect Brows

Posted on April 05, 2013 by Terresa Clark | 1 Comment

Eyebrows may well be the most often overlooked area of the face when it comes to applying makeup. Maybe you feel as if your brows are already heavy enough, or don’t love the natural shape. But what women who skip brow makeup may not realize is that your brows provide a frame that can draw attention to the eye, and can even make them look larger.

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Posted in Color Story, How-To, Makeup Tips, Mineral Eyeliner, Mineral Eyeshadow, Mineral Makeup, Seasonal, Special Collections

Oh, Deer! Fun Makeup Tutorial for Kids

Posted on March 11, 2013 by Terresa Clark | 0 Comments

Recently, we were contacted by Portland-area photographer Diana Sell with an interesting question. She wanted to do a photo shoot for her son's Kindergarten class as an auction project, and needed a little help with the makeup. Now, normally we aren't fans of kindergarteners wearing makeup, but Diana had found an on-line tutorial on how to do deer makeup. Since her son attends Deer Creek school, it seemed like a natural!  But the tutorial showed all sorts of makeup that didn't seem like the best things to put on the sensitive skin of young children, so Diana reached out for a little advice.

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Posted in Alima News, Behind The Scenes, Get The Look, How-To, Local Events, Makeup Tips, Mineral Makeup, Natural Makeup, Seasonal, Special Collections

Satin Matte Foundation Troubleshooting Tips

Posted on January 17, 2013 by Terresa Clark | 3 Comments

Since our semi-annual Satin Matte Foundation sale is going on now, let's take a moment to talk about what to do if you think you have your foundation shade, but you're not quite sure.  Or maybe you have found the shade you love, but you notice that some days, the coverage isn't what you want.

Alima Pure Satin Matte Mineral Foundation

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Posted in How-To, Makeup Brushes, Makeup Tips, Makeup Tools, Mineral Foundation, Mineral Makeup, Promotions, Sales

3 for $30 Eyeshadow Collections make perfect gifts

Posted on December 07, 2012 by Terresa Clark | 0 Comments

The latest installment of our 3 for $30 Eyeshadow Collections are now available, and they are just right for gift-giving on a budget.  Do you have a flower-lover on your list?  What about someone who craves coffee?  Or someone stricken with the urge to travel the globe?  Let your gift of mineral makeup illustrate that you know what is close to their heart!

Flower Bouquet is a collection of three of our floral named shadows.  Soft pink, matte Daphne pairs beautifully with the sweet blue-purple tones of Pearluster Viola.  Finish the look with the nearly-black Satin Matte Eyeliner in Black Violet.  This collection is stunning on both green and brown eyes!

Coffee Break combines the beautiful peachy tones of Luminous Shimmer Chai with the deeper bronze of Pearluster Cappuccino. Satin Matte Eyeliner in Espresso, always a favorite, completes the look. Great on eyes of any color, this trio is especially gorgeous with blue eyes.

Exotic Getaway gives a girl glamorous options!  These three Luminous Shimmer Shadows can be worn in pairings, or all three at once.  Apply Paris all over the eye area, then choose from Milan or Martinique for the crease, and to use damp as a liner.  Don't limit yourself to just one, use Milan in the crease and line with Martinique or vice-versa.  Because this collection includes neutrals and a purple-ish toned shadow, it is perfect for any eye color!

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Posted in Color Match, Color Story, Get The Look, How-To, Makeup Tips, Mineral Eyeshadow, Mineral Makeup, Seasonal, Special Collections

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