Introducing Rahel, our Naturally Gorgeous Model

Posted on November 29, 2011 by terresa | 2 Comments

Rahel is so warm that it almost feels like she is radiating sunshine. A Portland physician who cares for women with pelvic floor disorders such as prolapse and incontinence, Rahel has also worked at the Hamlin Fistula Hospital in Addis Ababa in her native Ethiopia. It is easy to imagine the soothing effect she would have on young women suffering from the condition of fistula, which causes them to become social outcasts.

We selected Rahel as our third Naturally Gorgeous model because of her smile and warmth, but we were delighted when she expressed surprise that we could match a foundation to her skin. Prior to Alima Pure, she had never found a foundation that truly matched her skin. Can you guess from her photo which shade is hers? Read on to find out!

AP: Where were you born?

RN: I was born and raised in Ethiopia. I got a scholarship to attend college in the US, which is how I got here.

AP: Now you work in Portland as a physician, but how often do you get back to Ethiopia?

RN: I spent a year at the Hamlin Fistula Hospital in Addis Ababa between my residency and fellowship training. That was a life altering experience and probably informs much of what I do now. I now go back about once a year to do medical work in rural Ethiopia where I spend about 2 weeks. I wish I could spend more time, but it is hard to do with all my clinical and motherly obligations in the US.

AP: What do you do for fun?

RN: I like exploring Portland and finding new places to eat with my (six-year-old) son and husband.

AP: What do you really care about?

RN: I care about my family, my patients and my profession as a clinician, researcher and educator. I also deeply care about my medical work in rural Ethiopia. Our global project called Footsteps to Healing is about improving the maternal and women’s health in rural Ethiopia, building local healthcare capacity and educating our students, residents and colleagues.

AP: What inspires you?

RN: I am inspired by people who have achieved greatness in their life but manage to stay humble. I am even more inspired by people who have very little material things but have the biggest heart and the brightest smiles. This is the virtue of my Ethiopian people.

AP: What scares you?

RN: Ignorance.

AP: How do you define beauty?

RN: To me, beauty is simple, unadulterated, genuine and deep. I think if you have true beauty, you do not have to work hard to feel it or to see it in others.

AP: What makes you feel beautiful?

RN: A relaxing steam bath after yoga. The rare occasions when I actually dress up for a night out and take time to put on my simple Ethiopian silver or wooden jewelry.

AP: What surprises people about you?

RN: Introducing myself as the doctor to my elderly female patients. They think I look too young. It also surprises me how fast their surprise is replaced with trust and openness once we start to talk.

To get Rahel’s Look:

We applied Satin Matte Foundation in Golden 6 with the #25 Foundation Brush. For extra coverage under the eyes, we used her foundation with the #3 Concealer Brush. On her cheeks, we used Antique Rose Satin Matte Blush applied with the #17 Blush Brush.

For her eyes, we used Luminous Shimmer Eyeshadow in Leone on the #37 All Over Blending Brush (which helps keep shimmer from becoming overwhelming). Then we added Luminous Shimmer Shadow in Aphrodite on her lid with the #39 Large Shadow Brush. We filled in Rahel’s brows with Satin Matte Eyeliner in Espresso with the #33 Angle Liner Brush.

For the finishing touch, we used our Organic Nourishing Lip Balm in Holly Berry.

Please click to learn more about the work of the Hamlin Fistula Hospital.

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Posted in Alima Makeup, Alima Makeup Brushes and Tools, Alima Pure, Alima Pure Profiles, cruelty free brushes, General, mineral blush, mineral eyeshadow, mineral lip balm, mineral makeup, mineral makeup techniques, mineral makeup tips, natural beauty, natural cosmetics, natural lipbalm, natural makeup tips, Naturally Gorgeous, taklon brushes

It's so cozy and Warm Inside

Posted on November 23, 2011 by terresa | 1 Comment

You've seen Cold Outside on a real person, and now here is Warm Inside on Jessica!

We started with her foundation, Beige 2.  Then we applied Candlelight from her lashes to her brows and Mulled Cider on her lids.  We brushed Hot Toddy into the crease, and concentrated a little bit at the outer corner of her eye, then applied it with a damp #33 brush along her upper lashes.  A touch of Satin Matte Eyeshadow in Raven filled in her brows.

We swept Firelight Luminous Shimmer Powder  along the tops of Jessica's cheekbones with the #23 Kitten Brush, and dusted what remained on the brush across her forehead.  We added a touch of Satin Matte Blush in Pink to the apples of her cheeks, and finished the look with a sheer layer of Organic Nourishing Lip Balm in Sweet Pea.

 

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Posted in Alima Pure, cruelty free brushes, General, Holiday, Holiday Collection, Holiday Gift, mineral eyeshadow collections, mineral makeup gift collections, natural eyeshadow, Special Sets, taklon brushes

Simply Irresistible!

Posted on November 17, 2011 by terresa | 0 Comments

Simply Irresistable girl
Can you create the highly stylized makeup looks of a Robert Palmer video girl with Alima Pure's Irresistible Brush Set? Absolutely!  But you don't have to, you can use it for more current and wearable looks...something we highly recommend.  And as this week's Deal of the Week, we hope you find it Simply Irresistible!

With a retail value of $85, the Irresistible Brush Set features four of our handiest brushes; the #25 Foundation Brush, the #17 Blush Brush, the #39 Large Shadow Brush and the #35 Eye Detail Brush in our signature Alima Pure bag for only $55.  But this week only you can get this fabulous set for only $45.  Don't miss this opportunity to stock up for you and the people on your gift list!

Click here for more details about the specific brushes in this great set, and how to use them.

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Posted in Alima Makeup Brushes and Tools, Alima Pure, cruelty free brushes, Deal of the week, General, Holiday Gift, makeup brush collections, Simply Irresistable, Special Sets, taklon brushes, Vegan, Vegan Brushes

Baby, It's Cold Outside

Posted on November 10, 2011 by terresa | 3 Comments

Cold Outside If you've been eyeing the Cold Outside holiday collection, but wondering if you could really pull off those vivid, cool tones, we hope this helps.  We applied the colors to our model, Nikki, so you can see how fantastic they look on a real person.

Nikki is wearing Beige 4 foundation and the entire "Cold Outside" collection.  We applied Snowdrift from her lashes to her brows, and then put Snow Angel on the inner 2/3 of her lid.  With a damp brush, we lined under her lower lashes with Snow Angel.  We then applied Jack Frost to the outer 1/3 of her lid, and blended it gently into the crease.  With a damp brush, we lined her upper lashes with Jack Frost.

We gently applied a little Rosy Cheeks to the apples of her cheeks, and slicked on some Cranberry Organic Nourishing Lip Balm as the finishing touch.  We think Nikki looks beautiful! Her image is unretouched.

 

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Posted in Alima Makeup, Alima Pure, General, Holiday, Holiday Collection, Holiday Gift, mineral eyeshadow collections, mineral makeup, mineral makeup techniques, natural makeup, Special Sets, Tips & Tricks

Dramatic Eyeliner

Posted on November 08, 2011 by terresa | 3 Comments

Winged Eyeliner One easy way to bring a little drama to your holiday look is to wear your eyeliner in this "winged" fashion.  This is easier than you think - don't be intimidated!

Tip: When experimenting with a new makeup technique, the best time is right before bed.  You're going to take your makeup off anyway, so it doesn't matter if it gets a little messy.

Winged Look
Start with one of our powdered eyeliners and a very small bowl, or the lid of the jar.  Tap some product into the bowl and add a few drops of water.  Mix, adding more water or powder until you get the consistency you want.  Practice drawing a few lines on your hand to see if you need to add more liner for more intense color.  In this demonstration, we used Luminous Shimmer Eyeliner in Paparazzi and our #33 Angle Liner Brush.  The #33 is perfect for applying the eyeliner mixed with water, because it is easy to draw it on in one, smooth motion.

Step One Begin at the inner corner of the eye and draw a line right in the roots of your eyelashes, stopping a little before you get to the outer edge.  Stop before your lashline starts to angle down (or you will be drawing the eye down which is not what we want.)   Now gently slope the line upward, aiming toward the end of your brow.  Start small with this upwards motion, you can add to it later for a more intense effect.

Step Two Go back over this line, thickening it, not being so careful to stay at the roots of the lashes.  Taper the line to a point as shown.  If this "tail" at the end looks too far away from your lashes, fill in underneath, working from your point back towards the lashes.

Step three
Open your eyes and examine your line.  How does it look with your eyes open?  Do you need to extend the line further, or did you go too far?  Is the line smooth?  Touch up as needed.

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Posted in dramatic eyeliner, eyeliner how-to, Eyeliner Tutorial, General, Mineral Eyeliner, mineral makeup techniques, mineral makeup tips, Tips & Tricks, winged eyeliner

Update your makeup bag for winter

Posted on November 04, 2011 by terresa | 0 Comments

The sudden drop in temperature here leaves no doubt, winter truly is just around the corner!  And as the weather changes and the last traces of any tan you had fades into oblivion, you may want to consider updating the contents of your makeup bag for the season.

Comfort is key when the weather gets colder, so it is always a good idea to have a moisturizer that you can apply to hands, elbows or even your face when you really need some moisture.  Coconut oil is a great choice, you can easily transfer some from a larger container into a small jar, and because it is solid at room temperature, you don't need to worry about leaks or spills.

To add a little color back to your face, carry a bronzer that is slightly darker than your natural skintone and a blush with a rosier tone.  Satin Matte Blush in Antique Rose, Honey Rose and Desert Rose are great options, as are Bronzers like Maricaibo, Mauna Loa and Trinidad.

When the skies are dull, add a bit more brightness to your look with a Luminous Shimmer Eyeshadow with not-so-subtle sparkle.  Buttercream, Venus, Paris or Leone are easy to sweep all over the eye area and look great with or without a contour color.

Finally, switch from a drying lipstick to our moisturizing Organic Nourishing Lip Balm.  Cranberry gives lipstick-like coverage, but provides anti-oxidants and moisture at the same time.

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Posted in Alima Makeup, Alima Pure, coconut oil, cold weather skin care, General, mineral eyeshadow, mineral makeup, mineral makeup techniques, mineral makeup tips, natural beauty, natural cosmetics, natural lipbalm, natural makeup tips, Skin Care, Tips & Tricks

Meet Jenn, our second Naturally Gorgeous model!

Posted on November 01, 2011 by terresa | 2 Comments

 Meet Naturally Gorgeous Model Jenn Meet Jenn, the second of our Alima Pure Naturally Gorgeous models.

When we first met Jenn, we were captivated by her ready smile and natural exuberance. She’s one of those people who, after spending just a short period of time in her presence, you feel as if you have known her for years. And if you did, maybe you’d be lucky enough to be invited to a dinner party at her house…she is apparently a fearless hostess! Read on to see…

Alima Pure: What do you do for a living?
Jenn: Office Manager at a High Tech company in downtown Portland – I fondly think of myself as the “den mom.”


AP: What do you do for fun?
J: Ride my bikes, bird-watch, travel the world, bake, read non-fiction.

AP: Pets?
J: One black and white cat named Dorothy Rabbit – the softest cat in the world, we sell tickets!

AP: What do you really care about?
J: I care about the health and well being of the planet and the health and well being of all the creatures on it.

AP: How do you define beauty?
J: Someone who respects herself and has balance in her life is always beautiful. Intelligence, honesty and humor are wonderful beauty aids.

AP: What inspires you?
J: Nature, music, kind people.

AP: What scares you?
J: People who have made up their minds about everything. Meanness. Going downhill really fast on my bike.

AP: What surprises people about you?
J: That I live in Portland and I don’t drink beer OR coffee!
(AP Note: That really IS surprising!)

AP: Who would you invite to your fantasy dinner party?
J: Julia Child, Albert Einstein, MFK Fisher, David Attenborough, Eleanor Roosevelt, Pablo Neruda, Jane Goodall.

AP: Really? Julia Child? Would you do the cooking yourself?
J: Yes, I think I would cook for Julia Child. One of my favorite things I learned from her books is that she very firmly says "“....never apologize for the food you prepare...I don't believe in twisting yourself into knots of excuses and explanations over the food you make... Usually one's cooking is better than one thinks it is. And if the food is vile,...then the cook must simply grit her teeth and bear it with a smile- and learn from her mistakes.” She also says that you don't have to cook fancy or masterpieces, just good simple food from fresh ingredients - I can do that! Can't you just hear her voice saying that? Love her. (Quotes from Julia Child, My Life in France.)

AP: What makes you feel beautiful?
J: Smiling, exercise and spoiling my skin with care.

AP: Do you have any beauty challenges?
J: Mostly my own insecurity - I constantly have to refrain myself from comparing myself physically to all the beautiful women in the world - it seems to be a bad habit women get themselves into. After I work on that discipline. I mostly have to work on keeping my activity level up so I'm comfortable in my clothes. I also have very fair and pinky-blotchy skin, which I'm horribly self-conscious about. I like to feel like my nose isn't red like a strawberry and my vitiligo isn't too obvious!

We think Jenn is Naturally Gorgeous! To get her look:

We started with our Color Balancing Powder in Pistachio, applied with the #25 Foundation brush to tone down a little redness. We then applied Satin Matte Foundation in Neutral 2 with a #25 brush, and then used some on the #3 Concealer brush where she needed a little extra coverage. Then we added a bit of Satin Matte Blush in Pink to the apples of her cheeks with our #17 Blush Brush.

On her eyes, we used Satin Matte Eye Shadow in Fawn as a base, from lashes to brows, with the #37 brush. This matte shade is great for neutralizing the lid color so that colors show up more true. We then contoured the crease with Satin Matte Eye Shadow in Putty and the #36 brush. On the lid, we added a bit of Luminous Shimmer Shadows in Aubergine and Black Orchid, both with the #36 brush. The eye was lined with Luminous Shimmer Eye Liner in Carnevale on a damp #33 brush, and her brows were filled in with Satin Matte Shadow in Raven on a dry #33 brush.

We slicked Organic Nourishing Lip Balm in Rhubarb on Jenn’s lips, and she was ready for her close-up!

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Posted in Alima Pure Naturally Gorgeous, Alima Pure Profiles, General, mineral makeup, natural beauty, natural makeup, Naturally Gorgeous

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