At Alima Pure, we have been so amazed and grateful for all the great product reviews we’ve received recently that we wanted to give something back. In appreciation of all our wonderful customers, we’re having a Friends and Fans Sale in your honor!
Have you taken advantage of our introductory offer on Alima Pure’s new Natural Definition Mascara yet? If not, you might want to do so quickly. This week only, you will receive double free samples in shades selected to perfectly complement your mascara choice! This offer is good only through Monday, September 16, so don’t miss out!
We get this question from our customers a lot, and it's a little bit like asking a mom which of her children she loves the most. But, if pressed, we do have to answer with "probably the #39 brush." If you are looking for one eye brush that you can use to create a full eye look (excluding liner), the #39 can do it.
For all-over color, the #39 is perfect. Its broad-bristled end will pick up a good amount of color, and because the end is wide, it covers a larger area well and quickly. Then, if you want to do the crease or another smaller area, turn the brush on its side and use the narrower dimension to contour your crease or lid. To blend out the crease, flip it back to use the broader dimension. Add some liner and you are set to go!
Are you a younger sibling, or do you have a younger sibling who feels that they have grown up in the shadow of an older sibling, constantly compared and never quite measuring up? Then surely you can sympathize with our #15 Flat-Top Foundation Brush.
No doubt about it, the #25 Foundation Brush is a tool to be reckoned with. As Alima Pure's first foundation brush, it gives the most natural-looking mineral foundation application we've ever seen, and does it without leaving behind a trace of irritation. But little sister (the #15) has her own set of skills and talents, and it's time she was recognized for them!
The bristles of the #15 brush are densely packed and cropped completely flat across the top, so the texture of the brush is not unlike that of our flocked sponge. Like the flocked sponge, the #15 is perfect for delivering a heavier application of foundation. The #15 picks up and holds more product than the flocked sponge, making it faster and less messy to achieve that flawless, full-coverage finish. And with the smaller, compact bristles, the #15 makes it easy to get that full coverage around the eyes and nose.
But #15's talents aren't limited to foundation application. For those bothered by rosacea, the #15 is an angel, delivering the green-tinted Pistachio Color Balancing Powder with enough coverage to take down serious red. And, because the bristles are man-made and super gentle, they won't increase redness by irritating skin.
To use the #15 Flat-Top Foundation Brush, pick up some product on the bristles, and tap or swirl the brush to work the product into the bristles. Then gently stroke the foundation (or Color Balancing Powder) on with downward or circular strokes.
Did you stock up on foundation during our recent Foundation Sale? If so, you need a perfect new brush to apply it! Consider investing in the #15 Flat-Top Foundation Brush until Tuesday, February 21, while it is specially priced at only $12.
During December, we offered a special, limited edition Organic Nourishing Lipbalm with purchases over $50. Sugar Plum was a huge hit, it seemed to be a new favorite for just about everyone who was lucky enough to try one. The plum with a hint of brown and just a touch of shimmer was perfect for many complexions. We received many requests to make it a permanent part of our lipbalm line-up.
That seemed like a reasonable request, so starting today, you can now purchase Sugar Plum lipbalm year 'round. And to celebrate, we have priced it at an introductory $5 from now through January 30.
Welcome to the family, Sugar Plum!
Designed for concealing larger areas (rather than tiny blemishes), the Alima Pure #3 Concealer brush is shaped much like a brush that you would use to apply liquid foundation, but it is about 1/2 the size of those brushes. This style of brush distributes a heavier layer of foundation than our #25 Foundation Brush, so if you just need extra coverage, you can use your regular foundation with this brush. It also works with our Concealer if you need very opaque coverage.
The tapered bristles and compact size make this brush perfect for the areas where we generally need a little more help; the inner corners of the eyes, under eyes, around the nose and the edges of the lips. Just a dip in the foundation jar and the difference in coverage in these areas can be amazing!
If you wear the Color Balancing Powder, particularly in Pistachio, the #3 Brush can also give a more opaque layer of this to tone down redness under your foundation. And if you like to wear foundation or just a matte base shadow on your lids before you do your eyes, the brush is perfect for eyes as well. Once you own it, you'll wonder how you got along without this multi-tasking tool!
The #3 Concealer Brush is specially priced until January 16 at only $10, marked down from the regular price of $16. If you haven't yet invested in this handy brush, you will definitely want to take advantage of this special price!