Alima Pure Holiday 2010 Limited Edition Fairy Tale Collection

Posted on November 09, 2010 by kate | 5 Comments

A Holiday Story in Two Acts
Celebrate this holiday season in Fairy Princess style!  “Once Upon A Time,” a beautiful princess discovered four gorgeous eyeshadows that helped her overcome evil and be the darling of all the holiday parties.

  • Fairy Godmother is a medium purple with a generous serving of silver sparkle.
  • Glass Slipper is a soft, silvery yellow.
  • Spun Gold is a deeper golden shade (that may or may not match the princess’ golden locks).
  • Enchanted Forest is a soft taupe sprinkled with gold and silver shimmer.

But then…
Dark magic attempts to thwart our beautiful princess, but of course good magic is stronger, and she is able to use the Poison Apple to her advantage.  As in all fairy tales, the princess lives “Happily Ever After” with some new tools at her disposal.

  • Poison Apple is a rosy blush with a peachy shimmer.
  • Magic Wand is a magical, do-anything nude shimmer with multi-toned sparkle that can be worn on the eyes, cheeks or décolleté.
  • The End is the final touch, an almost-black eyeliner, sparked with diamond-like silver shimmer.

Each set is available for $25, with $2 from each set going to The Global Fund for Women.

The Fairy Princess Look

Apply Magic Wand over the entire eye area, from lashes to brow.  Sweep Fairy Godmother onto the lid, using a damp brush if you want vivid color, or a dry brush for a more ethereal look.  Line with The End, using a dry brush on the upper lash-line only.  With a clean, dry brush, line under the lower lashes with Magic Wand.
Apply Magic Wand over the tops of cheekbones, forehead and bridge of nose (just a little!).  Add Poison Apple to the apples of the cheeks only.
Finish with Acai or Rhubarb lip balm.

Magical Ball Look
Apply Glass Slipper from the crease of the eye up to the brows.  Add Spun Gold to the lid, then sweep Enchanted Forest into the crease and concentrate a bit at the outer corner of the eye.  Using a damp brush, line the upper lash line with The End.  Smudge a bit of Spun Gold under the lower lashes.
Sweep Poison Apple onto the cheeks, then highlight the tops of the cheekbones and décolleté with Magic Wand.
Finish with Fig lip balm.

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Posted in Alima News and Info, mineral eyeshadow collections, mineral makeup gift collections, natural eyeshadow

5 Responses


December 21, 2010

Your Once Upon a Time set is fantastic! Amazing selection of colors! I wouldn’t have thought purple and gold would go so well together


November 22, 2010

Thank you Melissa! Have you launched your website yet? Have a wonderful holiday!!


December 15, 2010

I received my order with the Once Upon a Time collection today, and just did the “Magical Ball” look, but with the Velvet eyeshadow sample as liner. WOW. These colors are gorgeous! My only regret is that I didn’t also order the Happily Ever After collection. That will be next, I think. :)

Thanks for the great products and eye look ideas on the blog.


December 16, 2010

We are so happy you love the colors, Colleen!


November 19, 2010

These are all such amazing colors! You never stop impressing me! I’d like to say that I have a favorite but there are so many great colors in these sets. Keep em coming!!

xoxo melissa

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